Leveraging Crypto Community Building Tactics for Video Games
In the crowded video game landscape, it takes a lot to stand out. Steam features more than 90,000 games. The AppStore and Google Play have even more. Blockchain games have, in the recent past, received more than their fair share of customers and attention, but integrating blockchains into video games saddles games with a lot of baggage. Rather than marketing gaming projects with blockchains inside the games, more value can be extracted from blockchains by leveraging the technology to bring users to video games.
There is, in fact, a way to use the community-building attributes of cryptocurrency to build an audience for a new game without integrating any blockchain technology whatsoever. Games can reach a global gaming audience of early adopters on Everyworld, a new advertising platform for video games.
Everyworld is a free-to-play crypto jackpot game where users can enter the jackpot by engaging with promotional content about video gaming. Everyworld uses rewarded ads to boost engagement, resulting in a higher return-on-ad-spend, leveraging the community-driven power of blockchain technology for video game advertisements.
Everyworld recently featured a campaign for a video game that increased its community of Twitter followers by 10,000 in 3 days.
The Everyworld community is global, and consists entirely of gaming enthusiasts who are already in Discord.
Ready to revolutionize your video game marketing strategy? Contact us to learn more.
About Everyworld
Everyworld is a blockchain-enabled rewards layer where users engage with promoted content to earn tickets for their time to enter a free-to-play global web3 jackpot. Everyworld's dual-incentive mechanism distributes rewards through jackpot payouts that are split evenly between the winner and environmental conservation organizations. This is a new way to capitalize social change that combines the thrill of winning payouts with the power of pooling donations, leveraging the community-driven power of blockchain technology. Everyworld is powered by the $EVERY token. Everyworld is not available in the US.
